Klang Partners with Google Cloud for Its Flagship Project Seed

Berlin-based studio Klang Games and Google Cloud have entered into a strategic partnership. Klang will leverage Google Cloud technologies to bring to life the persistent virtual world of Seed, the studio’s flagship project.

Seed is set to be one of the most ambitious gaming projects to emerge from Germany – if not the most ambitious. By mid-2022, the Berlin studio had raised nearly $80 million (in German) to develop its vision for Seed. The group of investors includes Animoca Brands, Kingsway Capital, Supercell, Lego Ventures, London Venture Partners, and Makers Fund, among others. Angel investors include Adalsteinn Ottarsson, Isaak Kato, and David Helgason. Since securing funding, Klang Games has been developing Seed without publicly disclosing details.

Now, however, the Berlin-based studio has announced a strategic partnership with Google Cloud. By utilizing Google Cloud’s cutting-edge technologies—including Google Kubernetes Engine (GKE), Vertex AI, and Gemini models—Klang is creating a persistent, evolving virtual world. What makes it unique is that the world is inhabited by virtual beings, known as Seedlings, who, thanks to AI, continue to live and interact in real time even when the player is offline.

“At Klang, we are building the largest simulation of humanity’s future ever attempted, with an unprecedented level of detail,” said Mundi Vondi, chief executive officer, Klang. "From vast cities where every house can be furnished and fully operational, to Seedlings that behave, remember, learn, and grow with a level of fidelity like nothing we’ve seen before. It’s incredibly exciting to partner with Google Cloud, who is helping us build the technology to scale this vision beyond what was previously possible, connecting thousands, if not millions, of players."

"Klang's vision for Seed represents the cutting edge of interactive entertainment, and we're thrilled that Google Cloud's technology is empowering them to bring it to life,” said Jack Buser, global director for Games, Google Cloud. "The scale and complexity of Seed demands a robust and innovative cloud infrastructure with state of the art AI, and we're proud to provide the technology and expertise necessary to support their ambitious journey."

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