Marcel Kleffmann

Marcel Kleffmann

Marcel Kleffmann is Chief of Content of GamesMarket and our B2B and B2C expert for hardware, market data, products and launch numbers with more than two decades of editorial experience.


Blue Backpack Signs Publishing Agreement with Parco Games for Asia
Managing Directors Robert May, Florian Köhne as well as Matthias Murmann from btf at the founding ceremony of Blue Backpack in August 2025. © Blue Backpack

Blue Backpack Signs Publishing Agreement with Parco Games for Asia

Blue Backpack, formerly known as the games department of btf (bildundtonfabrik), has announced a strategic partnership with the Asian video game publisher Parco Games. Publishing rights have been granted for Constance and The Berlin Apartment. Under the terms of the partnership, Parco Games will be responsible for publishing and marketing
By Marcel Kleffmann 1 min read
New Global Sport Conference 2025 Concludes Esports World Cup
New Global Sport Conference 2025 © Esports World Cup / New Global Sport Conference

New Global Sport Conference 2025 Concludes Esports World Cup

Following the Esports World Cup, the New Global Sport Conference 2025 took place in Riyadh. The event was attended by more than 1,500 delegates, including 500 CEOs from sectors such as gaming, esports, sports, technology and investment. The Esports World Cup Foundation (EWCF) concluded the New Global Sport Conference
By Marcel Kleffmann 2 min read
Atari Acquires Five Ubisoft IPs to Revive These Games
David Lowey, Atari's Senior Director of Marketing and Wade Rosen, Chairman and CEO of Atari © GamesMarkt, Marcel Kleffmann

Atari Acquires Five Ubisoft IPs to Revive These Games

Atari has acquired the intellectual property rights to five Ubisoft titles. These are Cold Fear, I Am Alive, Child of Eden, Grow Home and Grow Up. The publisher intends to re-release the games and is exploring ways to increase their visibility. Atari has acquired the intellectual property rights for five
By Marcel Kleffmann 1 min read
Blizzard Collaborates With wetter.com for World of Warcraft: Midnight
The eye of the voidstorm in Cologne. © Blizzard Entertainment / wetter

Blizzard Collaborates With wetter.com for World of Warcraft: Midnight

To promote World of Warcraft: Midnight, which was unveiled at gamescom 2025, Blizzard Entertainment collaborated with wetter.com to conjure up a voidstorm. At gamescom 2025, Blizzard Entertainment unveiled World of Warcraft: Midnight. This expansion to the MMORPG is scheduled for release in the first half of 2026, pitting players
By Marcel Kleffmann 1 min read
JvM Group Introduces New Cross-Agency Leadership Duo
From left to right: Carl Kuhn, Executive Director Gaming & E-Sports at JvM Sports, and Thanh Dao, Managing Director at JvM Nerd © Jung von Matt

JvM Group Introduces New Cross-Agency Leadership Duo

The JvM Group is expanding its gaming services and setting up an international agency team. Thanh Dao (JvM Nerd) and Carl Kuhn (JvM Sports) will lead this team. However, JvM Nerd founder Toan Nguyen and co-managing director André Price will be leaving the agency at the end of the year
By Marcel Kleffmann 2 min read
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